Facebook App Install Campaigns. The facebook software developer kit can help your business with measurement and tracking capabilities. Mobile app install campaigns are not different from those created to drive traffic to your website or to engage website users.
This guide will walk you through the basics of preparing your app for facebook ads, setting up your campaigns and measuring your success. Steps to creating an app engagement campaign: In xpo, you can create a facebook app install campaign to drive more people to install your app and optimize for app events.
Learn more about installing the facebook sdk and app events.
In order to ensure that your campaigns perform optimally, we decided to share some best practices on how to set up your app campaign, measure your success and how to reach the most valuable customers. App event optimization is the ability to display mobile app install ads to people likely to take a specific action in your app. To ensure that your ads will perform their best, be sure to: Facebook app install ads helped westwing get their app some traction with ~5000 installs at 270% return on their ad spend.
